Job Description
About Restaurant Brands International:
Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries. RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.
Corporate Communications RBI
Restaurant Brands International - Miami, Florida
As Senior Director, Corporate Communications for RBI, we're looking for someone who can contribute to an exceptional employee experience program through strategic communications, effective change management and innovative employee programs. It doesn't end there, we have a compelling story to tell outside our walls and need an experienced communications professional with the ability to frame a narrative to our shareholders, connect-dots with stakeholders and build the call to action to reach our vision while staying close to our values and unique culture.
Who will you be working with? A team of collaborative, fun and highly-skilled communicators. This role reports to the head of RBI communications and will offer candidates the opportunity to partner across our four regional offices and corporate functions and is entrusted to build our thought leadership potential by supporting the communications from our CEO and leadership team.
At RBI, we're all about our meritocratic culture and reward people for their meaningful contributions. We'll help you become an owner of our business, with compensation that allows you to acquire substantial share ownership as you grow in the business. You are trusted to own and deliver on your area of the business and are asked to embrace your role as a partner – not just an employee.
Core Responsibilities
The Senior Director for Corporate Communications is responsible for developing the strategic communication plan for Restaurants Brand International and managing all related corporate communication functions – inside and outside the company.
Engages stakeholders by telling the RBI story of our growth potential, our unique business model and our iconic brands.
- Builds innovative and creative thought leadership and communications approaches that tells the RBI story to shareholders, stakeholders and future employees;
- Works directly with C-suite leaders to engage key audiences including drafting all speaking and media relations materials.
- Participates in strategy development within the communications and public affairs team and across all brands;
- Monitors issues, emerging trends and themes in the QSR industry, broader corporate sector and within the company, and develops communications plans or counsels on how to manage these developments;
- Develops and implements proactive strategic communications plans to address business issues or threats;
- Works in support of RBI's corporate initiatives and events providing advice to the CEO, Leadership Team, Investor Relations team and other relevant staff.
Works closely with our people team to bring our culture to life in everything we do. Helps promote our employer brand and employee value proposition.
- Leads, develops and implements internal communications strategies in support of RBI's corporate objectives, programs and initiatives;
- Responsible for the integration of corporate communication plans with employee experience programs and other people strategies across all our Restaurant Support Centers (corporate offices) and distribution centers;
- Manages special events, employee engagement communications plans and strategic initiatives that focuses on our big dream and values, and shines a light on our RBI story;
- Leads the communications oversight and content management, in a proactive manner for RBI's internal portal (Workspace) and external corporate website.
Boosts our social purpose agenda and sustainability goals – showing that we take accountability for what we put into the world.
- Builds our corporate reputation by managing the communications strategy for our RBI-level sustainability strategy (Restaurant Brands for Good) and all associated ESG reporting;
- Develops an effective and efficient stakeholder relations program including governance across the brands on stakeholder and NGO management;
- Monitors trends in corporate social responsibility to help mature and keep our sustainability communications fresh and engaging, while mitigating impacts from negative third-party campaigns and stakeholder issues.
Education and Qualifications
- A University degree. Example fields of study include but are not limited to: Communications, Political Science, English, Journalism, Marketing
- 10+ years of professional experience in writing/journalism, corporate communications, thought leadership, editorial content management and production, social media/marketing
- Experience in behavioral change management and organizational readiness a plus
- Ability to create graphics and manage content for social and internal use
- Data-driven with ability to understand and create relevant measurement and analytics reporting
- Experience managing video production and storyboarding and associated budgets
Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.
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