Digital Media Associate

Washington, DC, USA
Posted on  

Job Description


Position Type: Exempt, Full-time position


Reporting to: Director, Communications


Position Location: Washington D.C. with Hybrid Work Schedule, Requiring 3-Days of In-Office Presence      


 

Amplify Voices. Drive Advocacy. Power Change.


 

About Us:


At Families USA Foundation, we're more than just a workplace - we're a community dedicated to making a difference in the lives of individuals and communities nationwide. Since 1981, we've championed high-quality, affordable healthcare and improved health for all, and have cultivated strong relationships with consumer leaders, advocates, and partner organizations across all 50 states and the District of Columbia.


 

Position Overview:


Families USA is seeking a creative and detail-oriented Digital Media Associate to support the organization’s digital communications strategy and advocacy efforts. This role will help manage Families USA’s digital presence across its website, social media, and other digital platforms, ensuring effective messaging and audience engagement. The Associate will contribute to content creation, storytelling initiatives, and campaign execution to advance Families USA’s mission of achieving high-quality, affordable healthcare for all. This position requires a strong understanding of digital media trends, excellent writing and editing skills, and the ability to translate complex policy issues into compelling, accessible content. The ideal candidate is a team player with a passion for social justice and digital advocacy.


 

Key Responsibilities:


  • Assist in developing and executing digital communications strategies across Families USA’s website, micro-sites, and social media platforms.
  • Collaborate with the communications team to implement integrated digital strategies supporting advocacy efforts.
  • Ensure consistent messaging and branding across all digital platforms.
  • Write, edit, and produce engaging content for digital channels, including blogs, talking points, social media posts, and multimedia assets.
  • Work with the Strategic Partnerships department and project teams to cultivate relationships with healthcare consumers and storytelling partners, strengthening Families USA’s story bank.
  • Implement digital media strategies to elevate storytelling, advocacy initiatives, and campaigns.
  • Support digital promotion and engagement for Families USA’s annual Health Action Conference.
  • Stay informed on emerging social media trends and technologies to enhance digital advocacy efforts.
  • Assist the communications team with key projects and strategic initiatives as needed.


 

Qualifications:


A bachelor’s degree in Communications, Advertising, Multimedia Communications, Integrated Communications, Marketing, or a related field. 2-3 years’ professional experience post-graduation in a business or non-profit environment. The ideal candidate is a skilled communicator with a strong understanding of digital and earned media best practices, audience engagement strategies, and content development. This individual will have excellent writing, editing, and proofreading skills, with proficiency in AP style and the ability to craft compelling, strategic messaging across digital platforms. A detail-oriented and highly organized professional, they excel at managing multiple projects, meeting deadlines, and adapting to shifting priorities in a fast-paced advocacy environment. With strong interpersonal skills, they can collaborate effectively with diverse teams, external partners, and stakeholders to achieve communications goals. This individual is a proactive problem-solver who thrives both independently and as part of a team. They are proficient in Microsoft Office and Adobe Creative Suite, bring a solutions-oriented mindset, and demonstrate the ability to navigate complex issues with creativity and strategic thinking. Most importantly, they are passionate about social justice and advancing healthcare advocacy through digital storytelling and engagement.


 

Benefits and Perks:


Our salary range for this role is $55K - $62K and will be commensurate with experience. In addition to competitive compensation, we offer a hybrid work schedule, comprehensive health and retirement benefits, generous vacation time, and much more.


Why Join Us:


Joining our team means embracing a dynamic, empowering, and collaborative work environment where you'll have the opportunity to reach your full potential while contributing to a meaningful mission. We foster an atmosphere of respect and support, where every team member is valued for their unique contributions. We believe in equity, recognizing that our differences allow us to accomplish our most effective work. Collaboration is at the heart of what we do - we optimize our collective resources, skills, and experiences to carry out our mission and maximize our impact. We strive for excellence in everything we do, working tirelessly to increase our organizational impact and improve the lives of the people we serve. Accountability is paramount - we embrace practices that build trust, reduce stress, and enable us to work more effectively and efficiently. Transparency is key - we communicate clearly and proactively to gain insight into our priorities, make informed decisions, and encourage camaraderie.


 

Application Process:


We encourage all qualified candidates to apply online and include in your application: your cover letter, resume, and writing sample. This position will remain open until it is filled. Successful candidates will be contacted for first interviews.


 

Families USA is an Equal Employment Opportunity employer. We do not discriminate against employees or applicants for employment without regard to race, color, national origin, sex, sexual orientation, marital status, religion, age, disability, gender identity or expression, personal appearance, family responsibilities, political affiliation, results of genetic testing, or service in the military.