Senior Associate Director, Boston Marathon - Jimmy Fund Walk

Senior Associate Director, Boston

Marathon - Jimmy Fund Walk

Dana-Farber Cancer Institute

Brookline, MA

Full Time

The Senior Associate Director develops a marketing strategy and participant communication plan for the Boston Marathon® Jimmy Fund Walk and oversees the design, development, and production of all marketing materials and deliverables, and collaborates with Digital Marketing on digital advertising and developing social media strategies. The Senior Associate Director liaises with Philanthropy Communications and Institute Communications to develop a cohesive and strategic plan to maximize Walk exposure. The Associate Director also works with a small portfolio of “VIP” Walk participants. Responsible for assisting the entire Division with reaching financial goals.

The onboarding of this role will include a comprehensive training process which includes completion of online modules, shadowing colleagues, as well as hands-on learning experiences throughout the first calendar year in the role.

Embody Dana-Farber’s Core Values: Impact; Excellence; Compassion & Respect; and Discovery every day. Add value to the Dana-Farber community by seeking opportunities to collaborate across the Institute.  Foster an ethical, positive, results-oriented culture founded on open communication. 

Dana-Farber is currently undertaking an ambitious fundraising effort to change the future of cancer research and care: The Dana-Farber Campaign. This multibillion-dollar campaign is the largest in the Institute’s history and one of the largest ever in the U.S. focused solely on cancer. Philanthropy raised through The Dana-Farber Campaign is focused on accelerating the Institute’s strategic priorities by supporting revolutionary science, extraordinary care, exceptional expertise, and essential opportunities—helping us prevent, treat, and Defy Cancer.

Application Requirements: 

Resume and cover letter required with application submission. If you wish to disclose your personal pronouns, please include them within your resume and cover letter submission.

Primary Duties and Responsibilities:

• Revenue responsibility $250,000
• Conduct a minimum of 35 donor visits with at least five conducted as revenue generating visits
• Develop marketing strategy and participant communication plan for the Boston Marathon® Jimmy Fund Walk and liaise with Philanthropy
• Communications department to oversee the design, development, and production of all marketing materials and deliverables, including:
• Project management and creation of mail and e-mail communications planned to recruit participants and communicate with targeted participant segments with messages tailored to them, including newsletters, e-blasts, and auto emails
• Project management and oversight of photography and video production to promote the event
• Project management and developing content for Social Media channels to promote the event
• Ensuring that all marketing pieces are as inclusive and diverse as possible
• Liaise with Institute Communications department and external PR agency to develop a cohesive and strategic plan to maximize Walk exposure
• Partner with Assistant Director, Institute Initiatives, to draft and execute DFCI employee marketing and communication plan for the Boston Marathon® Jimmy Fund Walk:
• Create schedules, obtain approvals to promote DFCI marketing plan
• Collaborate with Philanthropy Communications to produce materials to market to employees
• Oversee all communications pieces to Dana-Farber employees
• Collaborate with Institute Communications and other DFCI staff to implement DFCI marketing initiatives and inventory
• Develop marketing strategy to support recruitment and fundraising efforts, and communicate logistics of the event to all priority constituents:
• Develop strategy for and execute segmented messaging and communications to all constituents
• Oversee year-round messaging on website
• Oversee speaking program/ briefings for speakers for Walk day finish line and other events throughout the year
• Assist Assistant Vice President in developing strategy for new business initiatives and assist in managing their execution
• Assume major responsibilities/a leadership role with regards to set-up and logistics on event weekend
• Co-manage one Assistant

Supervisory Responsibilities:

Reports to Assistant Vice President, Boston Marathon® Jimmy Fund Walk. Co-supervises one Assistant.

Minimum Job Qualifications:

Bachelor’s degree required with minimum 6-8 years’ experience in marketing and professional fundraising.

Knowledge, Skills, and Abilities Required:

Detail oriented with excellent verbal and written communication, quantitative and organizational skills; ability to manage others; possess the ability to work well with all DFCI Departments and donor constituencies of all levels; juggle multiple projects; and work independently in a fast-paced environment. Experience with Microsoft Office Suite, including Outlook, Excel, Word, and Power Point.

This position will evaluate current programs and create and execute approved plans to expand and diversify the donors and participants for the events assigned in order to broaden our donor base and create even more inclusive events. Experience with diverse donors is a plus.

Patient Contact:

No.

Working Conditions:

Remote work flexibility (up to one day in the office each week). Some travel and evening and weekend work may be required.

Division of Philanthropy Inclusion, Diversity, & Equity Commitment Statement:

We’re stronger together. In the Division of Philanthropy, we believe in the power of different voices. We encourage authenticity and diversity of every individual within our community. Our collective voices – donors, volunteers, staff, and patients alike – allow us to work together towards a world without cancer. Committed to being a place of inclusivity, belonging, and change, these are our core values. 

Inclusive interview practices are a priority in the Division of Philanthropy. We incorporate an Inclusion, Diversity & Equity (ID&E) Interview Panel in all searches. In this 30-minute interview, we connect with candidates on four main ID&E competencies: empathy, collaboration, inclusivity, and compassion.

DFCI DISCLAIMER:

The above information on this description has beendesigned to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.  Requirements are subject to possible modification to reasonably accommodate qualified individuals with disabilities.  This document does not create an employment contract, implied or otherwise, other than an “at will” employment relationship.

External and internal applicants, as well as position incumbents who become disabled as defined under the Americans With Disabilities Act, must be able to perform the essential job functions (as listed) either unaided or with the assistance of a reasonable accommodation to be determined by management on a case-by-case basis.

DFCI offers a competitive benefits package including generous healthcare and retirement plans, at minimum 3-weeks’ vacation time in addition to 10 paid holidays, a flexible work environment, and work/life balance. Dana-Farber offers a variety of personal, professional, and leadership development opportunities to all members of its workforce through Institutional programming. Division of Philanthropy offers 75+ specialized professional development sessions designed for staff each year through its in-house learning program, the Center for Advancement Training.*

*All benefits subject to Institute changes

We’re hiring! Learn more about working in the Division of Philanthropy and view all open positions.

For more information and to apply, please visit: https://careers.dana-farber.org/senior-associate-director-boston-marathon1

Located in Boston and the surrounding communities, Dana-Farber Cancer Institute is a leader in life changing breakthroughs in cancer research and patient care. We are united in our mission of conquering cancer, HIV/AIDS and related diseases. We strive to create an inclusive, diverse, and equitable environment where we provide compassionate and comprehensive care to patients of all backgrounds, and design programs to promote public health particularly among high-risk and underserved populations. We conduct groundbreaking research that advances treatment, we educate tomorrow's physician/researchers, and we work with amazing partners, including other Harvard Medical School-affiliated hospitals.

Dana-Farber Cancer Institute is an equal opportunity employer and affirms the right of every qualified applicant to receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, national origin, sexual orientation, genetic information, disability, age, ancestry, military service, protected veteran status, or other groups as protected by law.